Imagine an open house with a million buyers. Now it's a reality! Today, more than 80% of homebuyers conduct part of their home search online. That's up from 41% five years ago. Now we can showcase our commitment to the Web and gain a powerful marketing edge with Prudential Real Estate's Online Seller Advantage. Online Seller Advantage is a leading edge Internet technology tool that distinguishes our listings from competing properties and maximize exposure to qualified buyers. This state-of-the-art tool equips you with proof that Prudential Real Estate is leading the way for consumers on the Web.

Online Seller Advantage distinguishes in three areas:

• Creative Presentation Reports, demonstrating precisely the type of Web activity your property experiences on Prudential.com and on Yahoo! Real Estate.
• Provides ongoing email communications to sellers, itemizing detailed activity on their home and neighborhood activity on new and competing listings.
• Add the new exclusive Yahoo! sign rider to your yard sign. The sign rider contains a unique Web ID for an efficient way prospective buyers will see your Featured Property details, branded with contact information on our website. For Online Seller Advantage subscribers only.

Truly, the most impactful and powerful marketing tool offered in the real estate industry since the inception of the internet.  With the power of Prudential, Yahoo! and minotlistings.com, NOBODY can do what Prudential can do.  Prudential Real Estate, the future of real estate...Now.